In today's rapidly changing business landscape, Small and Medium-sized Businesses (SMBs) face unique challenges magnified by the COVID-19 pandemic. The importance of technology in helping SMBs navigate these challenges and drive growth cannot be emphasized enough. Explore the essential components of an effective technology roadmap tailored to SMBs' needs, from leveraging cloud-based solutions to integrating innovative communication systems. This enables SMBs to streamline operations, enhance productivity, and achieve their business objectives in the face of evolving challenges.
Are you an SMB looking for cutting-edge technology to help grow your business, but you don’t know where to start? Perhaps it’s time to consider drafting a technology roadmap. Like any good map, a technology roadmap provides you with directions and destinations. It’s an effective way to organize your company’s IT strategy.
In the wake of the COVID-19 pandemic, a number of technologies made it so SMBs could operate with dispersed workforces while streamlining operations. These technologies, built for the cloud, gave companies an entirely new way to conduct business. Many companies, however, were thrown into the fray during the pandemic and forced to improvise – a Zoom meeting here, group cell phone calls there…it was catch as catch can, and many SMBs didn’t, and still haven’t, put together a roadmap for the deployment of a suite of technologies to take their businesses further.
A roadmap that lines up with your objectives and details how the technology you are already using, as well as the technology you haven’t yet considered, can make your business more efficient and more effective. It should be dynamic and reviewed and updated periodically, so as to take operational changes and new technologies into consideration alongside changes in the marketplace, your budget and your available resources. Your roadmap should also make sure all stakeholders are “on the map.”
Your technology roadmap should start with a strong foundation, one upon which all businesses have depended for at least 100 years – your telephony. Even here in the 21st century, the telephone is the foundation of any business. It’s the fastest and often most effective way for your stakeholders to connect. It remains at the core of every business. Whether you move your telephony to the cloud or keep it on-premise, it anchors every other component of your operations.
Your phone system should be feature-rich, with call center functions, and should integrate with CRMs and other business software. It should be robust, secure, scalable, easy to deploy and simple to use. It should also come with white-glove support. The right phone system will support all of the destinations on your technology roadmap: business applications, department-specific applications, brand experience, automation and insights. Your phone system is your embarkation point, where your journey to growth and increased revenue begins.
The Vodia cloud phone system is the first choice for SMBs looking to make the most of current business applications and software. Vodia turns any device – IP phones, laptops, mobile phones, PCs and tablets – into an endpoint, one ideally suited for the needs of any SMB. It’s OS agnostic, so your company can use whatever OS you prefer, including Android, iOS, Linux, MAC and/or Windows. It’s also more cost-effective than landlines and far more robust and secure; it’s easy to install, deploy and maintain and entirely scalable. It gives you true business agility.
Any good roadmap gets you where you want to go, and some of the most important locations for any SMB are CRMs, Teams and other third-party software. Vodia integrates seamlessly with MS Teams, as well as FreshBooks, HubSpot, Nutshell, Zammad and Zoho, among many others. You can deploy Vodia directly from AWS, DigitalOcean marketplace and Vultr.
Vodia gives you more features than any other cloud phone system. Available features include audio conference rooms, call parking/pickup, call routing by DID & CID, Call Transfer (Blind & Attended), Intercom/Paging, mailboxes, mobility (Android and iOS app), ring groups, voicemail sent as email, WebRTC and many, many others. It also supports texting via compatible SMS providers.
For SMBs, there’s no more important destination than data security. Our phone system is the industry standard for security – we meet all GDPR and SOC 2 requirements and, for U.S. healthcare SMBs,we’ve been HIPAA compliant since the start of the decade. We don’t use external frameworks and open-source packages, choosing instead to create a code our users can trust entirely and making sure their data is safe at every stage of implementation.Our phone system also reduces the number of spam calls your business receives, making your team more productive by sparing them having to answer these unnecessary calls.And with passkeys available with most browsers, administrators and users have secure access to the system.
What else does your technology roadmap need? What about a mobile strategy? Our Android and iOS apps connect to your office with a QR code (scanned in-app). Once the code is scanned, all office settings in the phone system are now included in the smartphone’s OS, making it possible to do anything you might have done from a desk phone or desktop softphone on your smartphone. The office number appears on the smartphone screen for both incoming and outgoing calls, but personal numbers remain private. For many SMBs, team members are often in the field and on the road. Our apps make it so there’s no difference between your office phone system and smartphones connected to our phone system via our mobile apps.
What else can we do for your business? We’ve been at the forefront of phone system innovation for more than a decade. Thousands of companies all over the world have deployed our impeccable phone system. We can help you put together a technology roadmap that will take your SMB as far as you want to go – think of us as technology cartographers. Email us at sales@vodia.com or call us at +1 617-861-3490 and let’s start drafting your roadmap.
About Vodia Networks
Vodia Networks, Inc. is a pioneering provider of B2B Cloud Communications Solutions catering to enterprises, contact centers and service providers. Vodia's PBX software boasts an extensive suite of business telephony features for on-premise and cloud-based systems and operates seamlessly across Windows, Linux or Mac platforms. Fully compliant with SIP industry standards, the Vodia phone system integrates effortlessly with a wide range of SIP-based devices and trunking providers, granting ultimate freedom in telephony. Vodia’s multi-tenancy platforms are compatible with an unprecedented number of technologies, including desk phones, softphones and APIs, for myriad third-party software and CRM systems. Our mission is to empower our partners and end-users with the world's best cloud PBX and personalized support to ensure their success at every turn. Visit Vodia on LinkedIn, Twitter and YouTube.
Although many consider fax outdated, it continues to play a crucial role in sectors where compliance, confidentiality, and legal proof of delivery are non-negotiable. Healthcare providers rely on fax to meet HIPAA requirements, while industries such as finance, law, and real estate depend on it for contracts and documents that require signatures or legally verifiable transmission. Unlike email, fax offers confirmation reports that serve as proof of receipt, along with time-stamped records that hold up in legal proceedings. With Vodia’s PBX, digital fax becomes faster, easier, and more accessible than ever before, enabling users to drag and drop documents, monitor transmission progress, and receive immediate confirmations.
Vodia PBX now supports SAML integration, offering a secure and standards-based method for enterprise users to access their phone system through single sign-on. SAML, or Security Assertion Markup Language, allows employees to authenticate in one system and access other systems without managing multiple passwords, improving both security and user experience. By exchanging digitally signed SAML Assertions between Identity Providers and Service Providers, Vodia ensures seamless authentication across internal and external applications. With this integration, IT teams can simplify user management, reduce login complexity, and maintain strong security controls for business communications.
Digital communication is now woven into daily school life, from classroom platforms to how parents and teachers connect. Vodia Smart School takes this further with a VoIP-powered system that provides fast, secure, and documented communication for consent forms, sick notes, and routine notifications. In urgent situations, it enables automated alerts to staff, parents, and first responders, ensuring rapid responses when time is critical. Fully GDPR-compliant and offering features such as caller ID masking, MS Teams integration, and control of bells, announcements, and school systems, Smart School gives schools a modern, reliable alternative to legacy systems while improving both safety and everyday operations.