Rashid Jamalalldeen of Real Telecom Talks about Why The Vodia Phone System Works for Him

“There is no limit to where you can use Vodia.”

• Rashid Jamalalldeen, President and CEO, Real Telecom

The following transcription has been slightly revised for readability:

My name is Rashid Jamalalldeen. I’ve been with Vodia for a long time – even before the company was called Vodia.

Our customers actually started with us, let’s say 400 calls, about 400 calls a day. Five years later there are 3000 calls per day. The reason for that is we applied Vodia functionality to various parts of their organizations and captured all the call records that transacted through the system, and we analyzed, for them, to find the source of the calls, what areas geographically, and thus the customer was able to focus their resources in servicing those areas, reaching many more patients and many more doctors.

When they switch to our system, to Vodia, they were able to get an unlimited number of calls, unlimited voicemails, all that stuff, and their actual business doubled in size in ten months! And that’s measurable. These kinds of success stories, there are many of them. We have customers who’ve been with us, using Vodia, since 2005. And they are so happy now that their calls are not being missed, are being counted, measured, and they are able to respond quickly.

As a matter of fact I should share this with you very clearly. The ability to use what we used to call ACD, now it is called the queues in Vodia, made it extremely useful to the high volume of some of our customers, the high volume calls, for our customers, to be able to ask the caller if they wish to wait, that’s fine, but they may just let us call them as soon as an agent is ready to call them back. And that happens in such a way that the system actually calls them back and connects the agent, immediately, to talk with them and respond to what their questions are. And that in itself is unique, in addition to that unique feature in the ACD, or in the queue, I should say. You can allow multiple agents to have more than one call at a time, in addition to the sequence of the calls, which is being based on (the agent’s) knowledge or specialty, and so on.

There is no limit to where you can use Vodia. The flexibility in it makes it unbelievably adaptable to almost any business. There’s been many, many successes, and there will always be many successes, and we are going to continue promoting it as well as working with it, because it became part of our customers’ lives. And that’s how we’re going to continue.

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